Social media marketing services for small businesses that want sales, not likes

Cost depends on how many platforms you're on, how many posts and videos you need each month, whether we film on-site or work from footage you supply, how many hours of community management you need, and whether paid social and creator partnerships are in scope. Ad spend and creator fees are separate from management fees. We quote after a free consultation, and we'll usually recommend fewer platforms done well over many done poorly.

The two or three where your buyers spend time and your content fits. Facebook still reaches local communities and older buyers; Instagram suits visual and local businesses; TikTok and YouTube Shorts reward short video and reach new audiences; long-form YouTube works for how-to content people search for; LinkedIn is the channel for B2B and recruiting; Pinterest is where people plan home, food, fashion, and wedding purchases; and X fits real-time news and niche communities. We confirm the choice against your customer data.

AI helps with drafts and production, and people own the creative. We use it for script and hook drafts, caption variations, subtitles, resizing, and cutting long videos into clips, which frees up time for filming real people and real work. We don't use AI to fake testimonials or customers. Meta, TikTok, and YouTube require labels on realistic AI-generated content, and we follow those rules on every post.

In leads, sales, and cost per result. Every link gets UTM tags, offers get unique codes, pixels and conversion APIs report purchases and sign-ups, and your CRM records lead source, including a how-did-you-hear-about-us field. We still report reach and engagement, but as early signals, not the goal. Paid tests usually produce enough data to evaluate within a few weeks, while organic growth needs about 3 months of consistent posting before it's fair to judge.

We need partner or admin access, never your passwords. Meta Business Suite, TikTok Business Center, and LinkedIn page roles all let you give an agency's team access and remove it at any time. We also need your brand assets, a point person who can approve the calendar and answer customer questions we can't, and access to your CRM or e-commerce data so we can tie social activity to sales.

We can, or we can make them more effective. For example, we can handle strategy, paid social, and reporting while your in-house person posts and responds day to day, or we can run everything. We can also train your team to use AI for scripts, captions, and editing so they produce more in less time. Scope and terms, including how either side can end the engagement, are agreed in writing first.

Yes, mostly micro-creators and real customers rather than celebrities, because their content often feels like a genuine recommendation and fits a small business budget. We handle sourcing, briefs, contracts, usage rights, and disclosures, since the FTC requires paid partnerships to be clearly labeled. We never buy followers, likes, or views. Fake engagement doesn't sell anything, and the FTC's 2024 rule on reviews and testimonials prohibits buying fake indicators of social media influence.